Demand Details

Details for Selected Occupation :

Area Name :

Washington State

Occupation Title :

Marketing Managers

Occupational Group :

Management Occupations

Description :

Determine the demand for products and services offered by a firm and its competitors and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Demand Designation :

Demand

Demand Rank :

Estimated Employment :

6,380

Projected Employment :

6,771

Annual
Growth Rate :

3.02%

Annual Openings :

331

Short-Term Trend:

growth

Long-Term Trend :

growth

Annual Wage :

$127,814.00

UI Ratio :

8.07%

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Data Source : WA State Employment Security Dept. : Labor Market Economic Analysis
Website : Learn About an Occupation

Wage Data : is for March 2011
Employment Data (including Growth Rates and Estimated and Projected Employment: is for 2nd Qrtr. 2010 - 2nd Qrtr. 2012 (published May 2011)
Demand Data : published in May 2011.

The UI Ratio is the number of unemployment insurance claims divided by estimated employment for second quarter 2010.
A lower number indicates that fewer UI Claims were made for the given occupation and a blank ratio -- indicated by just a '%' sign -- shows that no UI Claims were made for the occupation.

Demand Designations : are relative to a given area. So, an occupation deemed to be 'Not In Demand' statewide could still be 'In Demand' within a sub-state area, such as, Spokane.

For comparison purposes the average Wages and Growth Rates by Area within Washington are as follow:

Area Name	Mean Annual Wage	Mean Hourly Wage	Average Short-term Growth Rate
Washington State	$49,514	$23.80	1.49%
Olympic Consortium	$45,566	$21.91	0.86%
Pacific Mountain	$43,760	$21.04	1.22%
Northwest	$41,861	$20.12	1.40%
Snohomish County	$50,213	$24.14	1.84%
Seattle-King County	$56,287	$27.06	1.67%
Pierce County	$46,161	$22.19	1.37%
SW Washington	$45,103	$21.69	1.57%
North Central Washington	$38,932	$18.71	1.03%
South Central	$39,008	$18.76	0.88%
Eastern Washington	$42,691	$20.53	0.93%
Benton-Franklin	$48,214	$23.18	1.18%
Spokane	$42,594	$20.48	1.66%

Further information regarding the data, including a description of the methodology used to construct the Demand-Decline rankings for individual occupations, can be found in the 'About the Data' section of this website.

The data used by EconQuery are derived from public sources.

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